HerbShopUK was established in 2019 to provide an easy access to high quality organic herbs. Company work very closely with herbalists and farmers in many different parts of the world to source high quality native products. This helps them successively and rapidly expand their offer.

For this company, we created all the necessary materials for it to establish a fully professional brand identity.

The process began with the creation of a logo, with the central concept being to underscore the association with medicine, apothecary and herbalism. This was achieved by incorporating the shape of a leaf within the letter "O" and utilising a green colour scheme. Another key objective was to underscore the company's professionalism by employing a classic, timeless font typeface.

We then proceeded to develop a new version of the sticker. Our primary focus was on ensuring the clarity of the message and the unification of all the graphics incorporated within the new sticker template. All the necessary markings were created from scratch, and the classic font sans serif was used, which improves the legibility of the fine text on the sticker.

Finally, we created an online shop and a series of flyers promoting event vouchers to be used in the new shop.
In designing the shop, we focused on achieving a light and neat appearance, ensuring the clarity of the site and easy navigation. For the promotional code flyers, we focused on the consistency of the stickers, emphasising the coherence of the overall brand.